Event Marketing
We specialize in online marketing for community and fitness events. We also provide marketing consultations and customer service for your event. These packages provide everything needed to market an event online and respond to customers online, so the event team can focus on executing the event.
Event Marketing Packages
Basic
Event Marketing- Kickoff Session: Yes
- Event Specific Plan: Yes
- Strategy Call: No
- Reporting: Monthly
- Instagram Posts: 2
- Facebook Posts: 4
- Facebook Event: Yes
- Facebook Local Promotion: No
- Premium Social Posts: No
- Past Participant Sales Email: 1
- Website Updates: No
- Website Articles: No
- Online Calendar Submissions: 1 hour
- Facebook Follower Interaction: 1 hour
- Directory Listing Management: Yes
- Instagram Follower Interaction: 1 hour
- Online Review Monitoring: No
- Press Outreach & Releases: No
- Social Post Boosting: No
- Influencer Identification & Promotion: No
- Affiliate Identification & Promotion: No
- Minimum Term: 3 months
- Setup Fee: $249 (waived with 6 month term)
Standard
Event Marketing- Kickoff Session: Yes
- Event Specific Plan: Yes
- Strategy Call: Monthly
- Reporting: Monthly
- Instagram Posts: 4
- Facebook Posts: 6
- Facebook Event: Yes, + 1 post
- Facebook Local Promotion: No
- Premium Social Posts: 1 hour
- Past Participant Sales Email: 1
- Website Updates: 2 hours
- Website Articles: No
- Online Calendar Submissions: 1 hour
- Facebook Follower Interaction: 2 hour
- Directory Listing Management: Yes
- Instagram Follower Interaction: 2 hours
- Online Review Monitoring: No
- Press Outreach & Releases: No
- Social Post Boosting: No
- Influencer Identification & Promotion: No
- Affiliate Identification & Promotion: No
- Minimum Term: 3 months
- Setup Fee: $499 (waived with 6 month term)
Premium
Event Marketing- Kickoff Session: Yes
- Event Specific Plan: Yes
- Strategy Call: Monthly
- Reporting: Custom
- Instagram Posts: 8
- Facebook Posts: 8
- Facebook Event: Yes, +4 posts
- Facebook Local Promotion: 1 hour
- Premium Social Posts: 2 hour
- Past Participant Sales Email: Custom
- Website Updates: 4 hours
- Website Articles: 1
- Online Calendar Submissions: 2 hour
- Facebook Follower Interaction: Yes
- Directory Listing Management: Yes
- Instagram Follower Interaction: Yes
- Online Review Monitoring: Yes
- Press Outreach & Releases: 1 hour
- Social Post Boosting: Yes
- Influencer Identification & Promotion: 2 hour
- Affiliate Identification & Promotion: 2 hour
- Minimum Term: 3 months
- Setup Fee: $999 (waived with 6 month term)
Nonprofit Events & Fundraisers
Online Fundraiser Strategy
Nonprofit Events- Raise more money by gaining the expertise of someone who knows precisely what is working for online and virtual fundraising Galas right now. Package includes:
- > Kickoff & discovery session
- > Event strategy & component discussion session
- > Referrals and guidance for working with videographers, live stream providers, emcee or talent, all as needed
- > Event component decision session
- > Event strategy document
- > Draft strategy review & revisions/additions
- > General consulting after strategy delivery: 4 hours
- With this package your team will be setup to run a profitable online fundraiser that will engage donors and generate significant revenue based on what is working right now.
- Payment: 50% up front, Remaining 50% due over 4 monthly payments
- Great for: Nonprofits organizing online and virtual fundraisers and Galas
Event Communication Plan
Nonprofit Events- Follow an expert execution plan for social media, email, text, and website content to support event goals and objectives. Package includes:
- > Kickoff & discovery session
- > Social media, website, email marketing Review
- > Event communication document with platforms, schedule, & messaging
- > Draft strategy review & revisions/additions
- > Final strategy delivery
- Payment: $750 up front, -or- added on to the monthly payment plan with an Online Gala Strategy purchase
- Great For: Nonprofits organizing online and virtual fundraisers and Galas
Event Consultation
Nonprofit Events- Get an expert review of an upcoming online event, event plan, or ideas from a nonprofit online & hybrid event expert. Package includes:
- > Review of the event or ideas compared to best practices and what’s working now
- > Video conference to discuss the event expert recommendations: 60 minutes
- > Notes from the conversation with recommendations
- Payment: $250 up front
- Great for: Nonprofits, Car Shows, Rotary Clubs, Kiwanis Clubs, Virtual 5ks, Downtown Partnerships & Main Street Organizations
Live Stream Production
Nonprofit Events- Host a professional live stream as part of a fundraising or outreach event. We provide the production and stream capability, you provide the program.
- > Live Stream Length: Up to 2 hours
- > Live Guests: Yes
- > Video Playback: Yes
- > Dress Rehearsal: Yes
- > Kickoff Session: 90 minutes
- > Visual Scene Development: 4 Scenes
- > Scene Updates & Approval: Yes
- > Stream to Facebook, YouTube, or Twitch: Yes
- > Copyright-Free Music: Yes
- > Recording of Live Session: Yes
- Payment: 50% up front, Remaining 50% paid over 4 monthly installments
- There’s no need to learn how to produce a live stream yourself, we have the equipment and experience to execute it for you at an affordable price.
Frequently Asked Questions
What will we cover in the Kickoff Session?
The Kickoff Session is designed to:
- Provide an opportunity for get to know each other
- Teach the AssetLab Marketing team about the event and how it works
- Answer your questions
- Cover expectations and next steps
Are these packages specific to my event or just cookie cutter?
All our marketing work is specific and unique to the event. All graphic design and content is unique. All responses to social followers are unique and personal. We tailor our expertise and approach to your event.
What is included in a Strategy Session?
Collaboration is critical to achieving results. During strategy sessions we review recent marketing activities, discuss updates to the event and event calendar, and make sure we syncronize marketing with other activities. We also take time to cover strategy, tactics, and any other questions that come in.