by Jeff Kelly - AssetLab Marketing | Jul 9, 2020 | CRO, Industry Specific Guidance
Recorded and streaming video is becoming more popular and is engaging more users on social media than ever before. From fundraising galas, concerts, and cooking classes to personal training, and counseling; businesses are connecting with customers via video. TikTok,...
by Jeff Kelly - AssetLab Marketing | Jun 26, 2020 | Fundraising, Industry Specific Guidance
The need for small online and virtual fundraising events has never been greater. Nonprofits, Main Street organizations, and community service organizations are seeking new ways to engage their community and raise funds for their programs. This article provides a...
by Jeff Kelly - AssetLab Marketing | May 6, 2020 | Industry Specific Guidance, PPC, SEO, Websites
Attorney’s are expecting a flood of family law, personal injury, and estate planning case demand as stay at home orders ease around the world. Positioning your firm to be ready for changes in demand is critical to long term success. In this article we provide...
by Jeff Kelly - AssetLab Marketing | Apr 29, 2020 | Fundraising, Industry Specific Guidance
Galas and in-person fundraisers are moving to virtual and hybrid formats out of necessity. For nonprofit teams that are accustomed to in-person events this is a rapid and difficult change because the past organizational knowledge of what works, doesn’t apply....
by Jeff Kelly - AssetLab Marketing | Apr 6, 2020 | Great Content, Industry Specific Guidance
During challenging times it is vitally important that cities, counties, states, and other government agencies effectively communicate with the residents they serve. Coronavirus and it’s many economic and social interaction consequences represents just such a...
by Jeff Kelly - AssetLab Marketing | Mar 20, 2020 | Great Content, Industry Specific Guidance
As people are being advised to stay home and industries are being orderd to temporarily close, barbers, hair salons and nail salons are facing an extremely hard time. Clients are not making appointments, appointments must be staggered to ensure client and worker...